When most entrepreneurs think about marketing, they think about the type of marketing that converts a lead to client….it’s almost more of a SALES process rather than a marketing process. If that’s how you’ve been thinking about marketing, you are missing out. There...read more
Content Marketing. It’s one of the least expensive and still most effective way of marketing your business online, yet it’s one so many entrepreneurs resist. It feels intimidating to have to commit to writing new, original content on a regular basis. I get it. I...read more
As marketers, we spend a lot of time, effort, and yes, money to grow our email marketing lists and we want to see those efforts be profitable. One of the biggest challenges we all face, regardless of niche or industry, is making sure our emails are delivered to the inbox rather than to the SPAM folders of our potential clients.
In today's video I'm sharing 5 tips I learned from the email delivery team of a prominent autoresponder and marketing automation service about things you may be writing in your emails that are causing them to be blocked as potential SPAM…read more
In today's video I want to talk to you about the #1 reason people aren't buying your product or service…and 3 things you can do to change that. The main reason people aren't buying probably isn't what you think it is. Check out the video to learn more…read more
Got a tiny list? You’re not alone. In fact, every single one of the most successful, “have it all” entrepreneurs once had a tiny list. Marie Forleo, Carrie Wilkerson, Denise Duffield-Thomas—they all begin with a single subscriber, just like you...read more
As you begin to prepare to launch a new product, service or program, there are many moving parts and there's a great deal going on. It's hard to keep everything straight and there are bound to be at least some minor problems. But of you avoid these five major mistakes, your launch should go smoothly (for the most part) and there will only be little snags along the way.read more